Online Forms and Workflows Help Small Businesses Manage Innovation

Innovation has gone from being a “nice extra” for businesses to being essential for success. 

Innovation light bulbs

Innovation is for every company, not just tech companies and startups.

Competition is fierce, and businesses increasingly set themselves apart through innovation of products, processes, and business models. Rather than pursuing one big idea that will change everything, however, businesses must incorporate innovation into their everyday operations and their corporate culture.

Moreover, businesses must have a process for gathering, evaluating, prioritizing and developing ideas, so that the real winners make it through to prototyping, pilot testing, and ideally to general use. Online forms and automated innovation workflows can make such a process reality.

Forms and Workflows for Gathering Ideas

Does anyone still think that a locked suggestion box with a slot on the top is a good way of inspiring great ideas? To really pursue innovation, companies need a way to collect ideas as a general practice, and in the service of defined innovation initiatives. Online forms are ideal for this. 

Suppose you want to kick off an innovation initiative to develop a new product to add to your product line. The starting point, or the “wide part of the funnel” in this initiative can be an online form where people can describe their product ideas. Completed online forms can be automatically sent to designated decision-makers whose role is to determine which ideas are worth pursuing.

Workflows Can Help Evaluate and Prioritize Ideas

If your innovation initiative has sparked several good ideas, the next step is to evaluate them more thoroughly. Generally, it’s best to have a small team go through ideas individually, flagging their favorites, and putting them into priority order. With an automated workflow that each team member can access, this can be done efficiently.

Busy brick office

Automated workflows make the process of evaluating and prioritizing
innovative ideas fast and efficient.

After each team member has evaluated and ranked ideas, the team can meet to discuss their choices and come to a consensus about which two or three ideas are best for further development. With an automated workflow, this doesn’t have to involve pen and paper or endless phone calls and emails.

Surveys, Workflows Help Select Innovations to Pursue

Perhaps, once your evaluation team has chosen a “Top 3” list of innovations to pursue, you want to put it to a vote among all employees. If your online form software allows for creation of surveys, this can be done with outstanding efficiency and effectiveness. The completed survey forms can send data to a spreadsheet or database so that votes are easy to tabulate without any manual data entry. Choosing the winning idea is fast and fair.

The right workflow software is the key to being able to implement an innovation program that works. Not only can you create a general innovation workflow to replace the old-fashioned suggestion boxes, you can create specialized workflows to go along with more targeted innovation initiatives.

PerfectForms is workflow software that makes it easy to create online forms, surveys, and automated workflows that eliminate a lot of the drudgery involved in sifting through a mountain of ideas. Workflows for evaluation can be limited to authorized users, while innovation suggestion forms and surveys can be open to all participants. Gathering data and making sense of it is easy with PerfectForms, due to its powerful reporting capabilities. 

You can test drive PerfectForms by signing up for a trial and see for yourself how easy it is to create fully customized online forms and automated workflows. Innovation is fast becoming mandatory for business success and having the right tools to manage innovation is essential. PerfectForms has the power, flexibility, and scalability you need. If you have any questions about PerfectForms, we encourage you to contact us at any time. 

Comments are closed.

closed